Travel Tech: A Look into AR VR’s Impact on the Travel Industry

With the growing need for travel and hospitality services, more and more individuals are becoming interested in AR and VR tourism. Travel and tourist businesses are now investing in AR and VR development to boost bookings and give their clients more engaging experiences. With the development of apps, users can now enter real-time versions of the locations they want to visit. Continue reading Travel Tech: A Look into AR VR’s Impact on the Travel Industry to discover the many ways that augmented reality and virtual reality are helping the travel industry. Additionally, visit Tripbeam to book cheap flights from Fort McMurray to India.

Primary Factors for AR/VR and Their Market Size in the Travel Sector

Rising consumer spending on AR and VR innovations, technological developments, and increased consumer awareness are now driving the demand for AR and VR tourism.

According to projections, the global market for AR and VR will expand at a rapid rate and reach $304.4 million by 2023. The rising demand for travel and tourism is one factor influencing the numbers. For instance, despite the epidemic, tourism’s direct GDP contribution in 2020 was approximately $4.7 trillion.

As a result of travel businesses investing more and more in state-of-the-art AR/VR equipment, North America currently has the largest percentage of AR and VR related to tourism. The Asia Pacific region is expected to grow at the fastest rate due to government initiatives to encourage and support the tourist sector.

Travel booking services, gaming, navigation, and hospitality are a few of the most exciting applications of AR/VR in the travel and tourist industry.

What Hurdles Does AR/VR Face in the Tourism Industry?

The rare COVID-19 outbreak had a devastating effect on the tourism industry, leading many countries to close their borders to travelers. According to a UN report, the number of tourists visiting worldwide in January 2021 was 87% lower than that of January 2020.

As a result, the poor return on investment forced providers of tourism services to alter their business strategies and cut back on expenditures for cutting-edge digital technology. Travel agencies have turned their attention to developing safer infrastructure to guarantee the safety of passengers.

Nevertheless, thanks to AR and VR tourism, the travel industry has been able to enhance its offerings by offering stay-at-home vacation experiences for individuals who aren’t quite ready to go. Also, if you are seeking flights to India from Saskatoon, be sure to check out Tripbeam, the best online travel website to book cheap flights to India.

Leading Players in the Worldwide AR/VR Tourism Industry

At the moment, the two biggest companies in the worldwide AR/VR market are HTC Corporation and Microsoft Corporation.

HTC Corporation: Leading international business HTC Corporation specializes in connected technology and virtual reality. The company recently unveiled the HTC Vive VR Headset, which comes with an input controller to improve the 360-degree VR experience.

Microsoft Corporation: Microsoft Corporation focuses primarily on three areas: software development and production, consumer devices, and personal computers and services. Microsoft has introduced a mixed-reality mounted display that offers holographic augmented reality.

Other significant players in the global AR/VR tourism market are VizioFly, World Travel VR, Apple Inc., Google, Dell Technologies Inc., Oculus, Ascape VR, Zco Corporation, VARS, and EON Reality.

What are the Primary Applications of AR/VR in the Tourism Industry?

Among the most promising AR and VR applications for tourism include virtual reality travel, virtual hotel tours, test drive excursions, immersive navigation and guided tours, enhanced museum experiences, and gamified tours. Let’s look at what some of them have to offer. Visit India from the USA with Tripbeam.com and avail cheap flight offers.

• Virtual Reality Travel

Future travel will be greatly impacted by virtual reality tourism, which allows customers to virtually see a new place. While it won’t replace real travel, it will allow people to virtually see the world or, at the very least, learn more about a place before going there. Travelers can use virtual reality travel apps to visit isolated or difficult-to-reach sites. Virtual Reality tourism can be profitable for both travel agencies and tourists.

• Virtual Hotel Tours

Hotels typically create virtual tours based on the ‘try before you buy’ philosophy for clients who wish to thoroughly inspect a hotel before making a reservation. Several upscale destinations, like Dubai and the Maldives, use virtual reality to market themselves.

• Engaging Navigation and Guided Tours

The primary focus of augmented reality travel, particularly for pedestrians, is on geolocation and guidance systems. You can scan and translate street signs, maps, and guides in real-time with Google Translate and Lens, for instance, and receive an augmented reality overlay with multiple language translations. Similar augmented reality technology may be seen in Google Maps, which makes navigation easier for users walking by superimposing virtual signs with clear instructions over actual roadways.

• Gamified Tours

Augmented reality can also be used to create gamified tours. Customers must first scan images to enjoy mini-games or AR travel experiences on these excursions. The software increases customer spending by keeping customers entertained and extending their stay in dining establishments and retail spaces.

Bottom Line

The travel and tourism sector has to think about implementing AR and VR since they have the potential to significantly enhance the traveler experience. The technology can be used in a variety of exciting ways, such as virtual reality travel, immersive navigation, and test drive excursions. We advise anyone involved in the travel and hospitality sectors to explore the potential of augmented and virtual reality technology. Additionally, make sure to browse Tripbeam to book cheap flight tickets to India from Canada.

Also Read: How Technology is Reshaping the Landscape of the Travel Industry?